First published on this website in July 2001 and last updated in August 2011
Synopsis
An article for beginners on the importance of visual image.
The importance of visual design
Its value in a church context and idea of overall impression created by publications, signs, website, etc.
The use of logos
Non-essential but can be valuable – principles for choice – an exercise.
Consistent design features
The profile created through consistency in the use of print fonts, in colours and in other features, with exercises.
Going to a designer
How to find one, and the principle of telling a designer what you want the design to ‘say’ and ‘do’ for you.
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a2.pdf
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Monday 15 August 2011 11:35:27 am
John Truscott